The Ultimate Guide to Amazon UK Black Friday 2025
📅 Key Dates
- Early Black Friday Deals: Live Now (Early deals on tech & home)
- Black Friday Week Starts: Thursday, Nov 20
- Black Friday: Friday, Nov 28 (The peak of the sale)
- Cyber Monday: Monday, Dec 1 (Focus shifts to online-only tech deals)
🔥 1. Amazon Devices (Deepest Discounts)
Expect these to be the most aggressively discounted items, often hitting their lowest-ever prices.
- Fire TV Stick 4K: Deal Price £34.99 (RRP £59.99).
- Note: The standard Fire TV Stick often drops to £24.99.
- Echo Dot (5th Gen): Predicted to hit £29.99 (approx. 60% off). Look for bundles with a Philips Hue bulb for just £5 extra.
- Kindle Paperwhite (2024/25 Model): Discounts on the standalone device are rare so soon after launch, but look for “Essentials Bundles” (cover + adapter) priced around £145 (saving ~£30).
- Older Kindle models may clear out for under £85.
- Fire HD 10 Tablet: A consistent bestseller likely to drop to £79.99 (from £149.99).
💻 2. Tech & Electronics
- Apple MacBook Air:
- M4 Chip (13-inch): The star deal of the year, often dropping to £799 or even £749 on limited lightning deals.
- Premium Headphones:
- Sony WH-1000XM6: Confirmed early deals show these dropping to £299, with a potential flash sale price of £259 on Black Friday.
- Bose QuietComfort Ultra: Expect these to hit their lowest price of £279 (RRP £449).
- Apple AirPods Pro (2nd Gen): A guaranteed seller at £169 (down from £229).
- Gaming:
- Meta Quest 3S: Look for the bundle with Batman: Arkham Shadow included for £269.
- SSD Storage: Samsung T7 Shield and SanDisk Extreme portable SSDs often see 40% off—expect 1TB models around £65-£75.
🏠 3. Home & Kitchen
- Air Fryers:
- Ninja Foodi MAX Dual Zone (AF400UK): The UK’s favourite air fryer is expected to drop to £139.99 (RRP £249.99).
- Vacuums:
- Dyson V12 Detect Slim: Predicted to be the main Dyson deal at £369 (saving £130+).
- Shark Anti Hair Wrap (Corded): These often see massive reductions, dropping to £119 (from £200+).
- Coffee Machines:
- Nespresso Vertuo Next: Often sold for £69 (or £59 in a machine-only deal).
- Sage Barista Express: The premium choice usually drops from £629 to around £499.
🛒 Smart Shopping Strategy (UK Edition)
- Voucher Checkboxes: In the UK, Amazon often uses a small “Apply X% Voucher” tick box under the price. You must click this to get the deal price at checkout.
- Keepa: Use this price tracker to verify if a “deal” is actually a bargain. Amazon UK prices fluctuate wildly; this tool shows you the price history.
- Prime Exclusive Deals: Look for the blue “Prime Deal” badge. These are locked to members and often offer an extra 10-15% off the sale price.
Product prices and availability are accurate as of the date/time indicated of when the article has been published and are subject to change. Any price or availability information displayed on amazon.co.uk at the time of purchase will apply to the purchase of that product.
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